Imagine how much more spectacularly you can illustrate a tyre in a car tyre catalogue, for example, by using special 3D UV varnish to show the texture of the surface of different tyres. With this technology, we can also include touch in the perception, as everyone instinctively strokes the surface of a tyre. This technology makes the message of brochures even more engaging and the experience more lasting.
With 3D UV varnish, you can stand out in a colourful mass of products even without graphics. Imagine a menu with a minimalist black or white cover, without graphics or extra colours, just using 3D UV varnish to display the name or logo of the restaurant in a palpable way. The visual effect gives the product, and therefore the company, a premium quality.
Imagine how much more exciting you can make your products and tools if you don't just address your target audience with graphics. With this surface treatment, you can reproduce and map any sensual texture. The only limit is your imagination.
Technical characteristics
3D UV varnish can be applied to almost any surface, regardless of whether the surface to be highlighted is digital or offset. It can be used effectively on most paper, cardboard and plastic substrates and, because it does not require a cliché, it is affordable for small runs as well. 3D UV varnish can be applied to very small elements of a print to create a unique texture, or even to larger continuous surfaces.
The 3D UV varnish is completely transparent, with a clarity comparable to glass, so it does not alter or darken the colours of colour prints. It allows you to display your corporate identity colours unchanged, in their original colours, but highlighted with 3D UV varnish on your marketing tools.